Table Colombia Challenge

• English
• Spanish

PROBLEM FOR THE VICTIMS AND FOR THEY FAMILY: Each 3 of 4 people who die in a car accident, do it  60 minutes after the sinister. It happens because the emergency service is called long after they have an accident. In the event of an accident, family members are not aware of the incident, or the location of their loved one. What generates anxiety and uncertainty

Technological Platform that notifies the family through a text message with a public link (web), in which they can view through any browser the latest data collected from the affected device such as (speed, location, etc.) and receive a call from the StronGo team reporting  the victim status.
First, we will reduce deaths, making that Emergency Services arrive faster to the sinester’s place, and second we will remove the anxiety and uncertainty that the victim’s family feel when their loved one are involved in a traffic accident, ‘cause they will know the status and the exact location of the person in real time and without necessity to have installed the app in their devices.

The fisrt step is working this in our country, Colombia, that is the second country from LA that will increase the most on SALES for new cars in 2019.

In homes that have a motorcycle, is mostly 29 to 39 years and in those who have a car from 44 to 54 years.
There is a broad market potential, with investments in road infrastructure, improvements in safety, the progress in renovation of the automotive fleet.

Every year about 1.3 million people die on the roads of the world, and between 20 and 50 million suffer non-fatal injuries. Traffic accidents are one of the leading causes of death in all age groups. The chances of survival of injured people would increase 40% if the time it took for the ambulance to reach the accident site was reduced in just 4 minutes.

We'll go another countries soon.

We have three direct competitors, they are: Life 360, Safe 365 and Liberty rider. Our main competitor is life360 for Americans market.

Strengths: They have a lot of users already, people know them
Weaknesses: They are just locators.

We connect the traffic accident victims with ER services and their families in real time and we check the status of the user. Unfortunately when someone has a serious accident they can't use any communication system until one person helps him calling an ambulance. And when you have a low accident you don’t know who contact first, family, ER services, police, or the insurance company.

We made 56 interviews of which 100% said that is a good product for them and the 80% said that they want to get it.

In view of the above, we know people need it, because they showed a concern about that having a traffic accident is sad, and they want someone who really stay worried about them, but in that moments, family members are the first people that they think about. Because of that that uncertainty is one thing they want to be solved

We are going to work by subscriptions. People choose one of three options.

- ANUAL SUBSCRIPTION: USD $23
All benefits included
- MONTHLY SUBSCRIPTION: USD $5
All benefits included
- PAY AS YOU GO: USD $2.6
Applied to the trip only

We will focus on Car and Motorcycle drivers.
We will make some alliances with drivers companies like taxi, and digital transportation platforms.
Motorized Home delivery services, and Courier companies.

We will get users from google ads, by word-of-mouth, social media networks, organic, allied insurances companies and using our own recommendation system.
We are making our main partnership with insurances companies that his main product is SOAT (A mandatory insurance in Colombia), customers could have a discount on this product.

CEO: Gina Forero: 50%. Business Administrator. She has experience on isurance companies and the commercial team leader. She can talk to people and sell the product to make some alliances.

CTO: Danny Viasus: 50% He is the developer. He knows about JavaScript, ReactJS, React Native, Flutter, GraphQL, NodeJS, SASS. He has experience on different startups since the beginning to the point of having grown enough. He can make the best experience to the customer.

Both have experience working in startups since the beggining. And more than ten years of experience in what they do.

PROJECTIONS.

Since the launched date and Based on the anual subscription: COP $78.900 USD $22.5

• First month: 115 customers - USD $2.587
• First year: 12.450 customers - USD $280.125
• Second year: 37.350 customers - USD $840.375
• Third year: 112.050 customers - USD $ 2.521.125

 MAIN MILESTONE: At the first year we are going to have 1 million of downloads and Ten Thousand of customers paying the subscription.

Capital needs that we could receive from investors:
First year: USD $15.000
Second year: USD $50.000
Third year: USD $160.000

Yes, StronGo generates social impact because we save lifes.

We connect the traffic accident victims with er services and their families in real time and we check the status of the user. Unfortunately when someone has a serious accident they cant use any communication system until one person helps him calling an ambulance. And when you have a low accident you don’t know who contact first, family, ER services, police, or the insurance company, that moment makes you to have accelerated thoughts and you could take bad decisions.

It helps people to make aware of road hazards thinking at first in their family.